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market still maintain a strong Europe occupy two top of the pyramid of the old pattern. However, this does not mean that the local fast company no chance, they have to participate in Olympic sports sponsorship Enclosure Movement. "Ambush marketing" approach was the rapid spread of the sports shoes pattern entirely projected on the Beijing Olympics sponsorship platform, in the face of strong suppliers sponsor Nike and Adidas, local sports in the embarrassment of being marginalized situation. "The company grew less than 50 percent is not a good company" and enter the new millennium, the domestic sports shoes and apparel companies began a breathtaking growth. They are typical of Fast Company. But so far, these companies have not fast Nike and Adidas pose much of a threat, the market still maintained a strong Europe to occupy two top of the pyramid of the old pattern. However, this does not mean that the local fast company no chance, they have to participate in rodeo sports sponsorship in Olympic sports, and the opportunities to climb bet on those Chinese who could get the title of the project, such as gymnastics, table tennis, diving, badminton, and even include weightlifting and shooting. "ambush marketing" approach was quickly popularized. reject marginalization why the other end of the thick curls into a board-inch, gr cheap jordan shoes for men ew a beard shaved for many years, "Wen Qing" temperament gone . His title also by that little mouthful Del benefits "special assistant to general manager" with the "vice president." There are thousands of sporting goods company in Fujian Jinjiang, managers such as river carp, not an executive like him as a business service for nearly 10 years. And now, he is probably the most time of the alert, because, in this industry for 10 years opened Express, the situation has somewhat strange. Fair every year to participate in the body, Del benefits annually hall next to Adidas. For why it is, and Adidas "twinning" has a very important symbolic significance. He interprets this as "there is approximation in terms of fashion sports style." In this year's Beijing Olympic body Expo hall, two tone hall are also black and white, the difference is Adidas oval outside the stadium decorated with navy stripes, while Del benefits is made the Bird's Nest and Water Cube mixed body. Fair every body, there is always a moment of boiling within deerhui pavilions, this year is no exception. With the arrival of fans, the hall had some sparse crowd gradually gather in deerhui pavilion. Bayi after a long prelude by the children's gymnastics team performances and interactive games hosted Han Qiao constituted, Jay played. Screams and cries hybrid one, 800 s cheap jordans online quare meters large booth almost prepared for them, or else you really want to bursting of. deerhui and Adidas, while lively, while deserted. Adidas there, only occasionally thirty-two staff at the booth of "football field" while wandering. However, it exhibits, the two and not comparable. As an official partner of the Beijing Olympic Games, Adidas exhibited professional sports shoes, from track and field, gymnastics to ball games, the style is concerned, can be called beautiful. In many cases, the effect of sales value and stylized entertainment stars will come stronger than sports stars. Years ago, when Jay Del benefits and fried chicken in contact, once faced with competition from Anta. Anta was hired just because table tennis star Kong Linghui spokesperson fame, but from the shape of a professional sporting goods company's public image still a great distance, after all, difficult to fully reflect the professional table tennis shoes and equipment. ANTA professional image is then substituted by its sponsorship of the CBA Li Ning transferred gradually erected. From another point of view can also be considered, it is precisely to give up the achievements of Jay Anta. Later Anta in addition to briefly speak with Elva over canvas shoes outside, its spokesman is a water sports star. and Anta, 361 degrees and a few other compan Cheap air jordan 12 for sale online free shipping ies from different professional sports sponsorship "professional" breakthrough, Del benefits represented by the "fashion movement" fans very public. Than Jay, TWINS, Aaron Kwok, Stefanie Sun, Jang Nara, etc., and sports eight pole could not beat the entertainment figures become sports shoes and apparel enterprises spokesman. Dozens of brands, dozens endorser, which is strange landscape in this market in the past decade. why his entertainment marketing has been called "insert bits" policy, but the market is growing so fast that those who want to unconventional marketing strategies conventional regression, namely sports return. And strange place domestic brands pattern that group today, shuffle already near the end, committed dozens of brand to do business during the peak period has now left more than a dozen. Later will be less, when who survive it? So now, they must show the harder. ambush marketing new products deerhui spokesperson Bayi team gymnast Xiao Qin. Xiao Qin called "pony God", pommel horse is his strength. He has become the Beijing Olympics gold medal candidate. This Del benefits, is an important link Beijing Olympics tentacles. Meanwhile, Phoenix TV host has become deerhui Xu Gehui public ambassador. The so-called "public ambassador" is just a pretext, which is behind the clear intent of marketing, because Xu G Cheap air jordan 12 ovo ehui Phoenix station hosted a file called "Together 2008" program. This two-handed, why call it ambush marketing. In fact, sports sponsorship, ambush marketing (ambush marketing) long. From the 1984 Los Angeles Olympics, many unofficial sponsor on through the sponsorship of sports stars, television broadcast and outside the campaign launch, etc., fighting for attention resources. Adidas as the Beijing Olympic Games sports clothing partner for the Beijing 2008 Olympic Games, all the staff and technical officials Paralympic Games, as well as Chinese sports delegations, volunteers and torch offers sports shoes and apparel. However, despite Adidas is the Beijing Olympic partners, it leaves space still has great Olympic marketing. Nike is not keen on the identity of the official Olympic partner, in the Olympic marketing, it is always by pragmatism. Olympic Games, Nike has 28 Olympic Games and China in the 22 participating associations sign an cooperation agreement to provide exclusive game equipment. In addition, Nike also with the United States Olympic Committee, Germany and Russia, nearly 40 countries signed a cooperation agreement. As a result, more than 3,000 participated in the Beijing Olympics, most athletes wearing Nike equipment will participate in the competition, but only wear Adidas shoes and apparel on the podium. T cheap jordans for sale hus, if Adidas became the official news spread Beijing Olympic partners is not so popular, it really is not easy to figure out the general audience Adidas and Nike in the end who are "partners." Nike formula of "ambush marketing" clearly provides an effective path to excavate Olympic marketing resources for the Chinese local sporting goods business. Li Ning televised engage interception marketing apparently quite powerful. Li Ning and the CCTV sports channel signed a three-year contract, requiring all photographed reporters, guests, presenters must Peidailining logo. Defeat compete with Adidas official partner of the Beijing Olympic Games after positive competition, Li Ning's this trick apparently he pulled a city for themselves. If the matter is not on Adidas and Li Ning consultations, I am afraid that as the official sponsor of the Beijing Olympics marketing effectiveness will be greatly reduced. Meanwhile, Li Ning is also the Chinese gymnastics team, tennis team, shooting team and diving team gold medal four big sponsors, in addition, still the Spanish team, the Argentine team and sponsor of the Swedish delegation. In addition to Li Ning, many of the local sports shoes and apparel brands have chosen the type of free-rider Olympic marketing, sports shoes in Jinjiang communities, special steps, Erke, Peak, Royu and wild f Retro jordans for sale orce, were sponsored Belarus, Olympic delegation to North Korea, Iraq, Tajikistan and Slovenia. As another strong brand Jinjiang system 361 degrees, has been the main sponsor of the Chinese badminton team. break the bottleneck Olympic participation divide the resources of the local fast group of companies, in addition to a simple promotional purposes, more important is the product of professional level of appeal. This is a crucial change. the mid-1980s, when the "sports shoes" from Hong Kong and the mainland passed, it is not to be called sneakers, and called sneakers. As shoes production base in Fujian Jinjiang, in science and technology for a long time internal and professional sports-related products are not as much. While domestic demand situation is not clear, by the early 1990s, when the Olympic men's basketball team sponsored August, when this national championship team players still wear the shoes. To enter the site to promote the shoe's largest producing field in Jinjiang from domestic professional sports, especially the rise.6 Sept. 12, Michael Jordan in the 1984 Olympic Games final match price at auction for $193 thousand on shoes sold through a game of tennis shoes auction record. it is reported that this pair of shoes is worn by Jordan in the 1984 Losangeles Olympic Games, Jordan was not signed and the bull, Cheap air jordans for sale partners more than NIKE, also because of this pair of shoes is Jordan at the beginning of last pair of shoes before he put great occupation career, the value is so precious. sold the shoe's vice president SCP DAN Imler said it "auction companies, record prices show that Michael Jordan is the absolute dominant position in basketball memorabilia market." The Losangeles Olympic gold medal game, Jordan scored 29 points. years later, Joe master has cast great monument in NBA, also retired for many years. But he is in the basketball shoe market still has the absolute dominance. Recently, the famous "American" Forbes website given over the past 12 months NBA revenue standings, Jordan James, Kobe Durant, on the way ahead, active star, with $110 million in the first row, second James only $32 million...... Dubai super run countless, rich people seem to grab a lot. And Dubai's trend culture, especially the shoes market, is booming. However, the urban routines are deep, and there are a lot of fake shoes in Dubai. When enters the store to buy shoes, the boss will naturally ask: "RealorImitation (genuine or fake)?"". This time, take a look at the foreign media highsnobiety lens under the fake shoes in Dubai, really to what extent?. There is no doubt that hot, Yeezy350V2, AJ11, StanSmith, adidasxmastermindJAPANNMD and so on all have! cheap foamposites ... adidasYEEZYBoost350V2 V2 there is no doubt that the nature is one of the favorite projects fake shoes business, the price is $$65, about RMB 448 yuan, and not only realistic texture, the soles are quite resistant, details are not doing badly, at this price, is the "high quality and inexpensive"? AirJordan11RetroLowThis pair of AirJordan11 engraved bull color only sold for $62, about $427 RMB, now to the genuine price speculation, can buy 3, 4 double? but sharp eyed people may have felt wrong, this pair of fake shoes seems a bit rough, in the end it seems very fragile, and even some dust soles. adidasOriginalsStanSmith explosion models StanSmith natural white shoe is essential, the price of $40, equivalent to RMB 275 yuan. according to field personnel, StanSmith is the most impressive to them, compared with the real shoes, almost identical, but a little difference between the font, fake shoes leather obviously can be seen that synthetic leather. adidasxmastermindJAPANNMD this type of fidelity is quite surprising, tongue, car line, connecting all parts at the details is not rough, but if compared with the real red shoes, the soles of the different color blocks obviously, do not know whether the buddies can see that this is a fake shoes? the export tax rebate was raised; the exchange rate of the RMB was stable; r cheap jordans for sale mens aw materials declined and competitors decreased "compared with a few months ago, the production situation of enterprises has improved significantly last month, and the enterprises are not ready to cut back a lot of employees."." The morning of January 6th, the author of the "shoe town" Wenling Hengfeng Street Party committee held a party congress once again met the Taizhou Municipal People's Congress, Zhejiang tianyiqi Shoes Co., Ltd. chairman Cai Yiqin, he of the currently running from a few months ago boring into now optimistic. Zhejiang tianyiqi Shoes Co., Ltd. is a Sino foreign joint venture enterprise, mainly produces the boss shoes, the annual output value of 100 million yuan. Affected by the global financial crisis, in the past six months, enterprises have been in an unprecedented predicament, the company's profit margins declined rapidly. To keep the enterprise do not collapse, keep the workers from the factory, the company under the teeth, cut a few employees in hard pioneer, after the production of all the profits out in the factory workers on a. "enterprise turnaround from November last year, the Ministry of Finance and the State Administration of Taxation on textiles, clothing, furniture and other appropriate increase of labor-intensive goods, the export tax rebate rate at the beginning of the footwea Retro jordans for sale r export tax rebate rate increased to 13% from the original 11%, don't underestimate the 2 percentage points for us to do foreign trade business enterprises and this is our 2 percentage points to the survival of enterprises profits." Cai Yiqin said that raising the export tax rebate rate is the most important factor in the "return to temperature" of the enterprise economy. suffered from "winter", to usher in a "warm winter", Zhejiang tianyiqi Shoes Co., Ltd. chairman Cai Yiqin in-depth analysis, the exchange rate of RMB and dollar in recent months, volatility is not always maintained at $1 more than 6.8 yuan, the foreign trade enterprises is also very beneficial. He said that the third reason is that the current international financial crisis, the decline in raw material prices, which makes enterprises save a great deal of production costs. Han Xue blog posted a rehearsal photo, Tan Jing standing in the middle. Han Xue dress dress shot screenshot. the closing ceremony of the Olympic Games; Lee Hom, Kelly Chan and others singing "Beijing, Beijing, I love Beijing", with a youthful and beautiful face show, impressed the audience. but in fact, behind the beautiful, the singer paid a lot of effort for the show. In particular, the three female singers, although the performance before and in the performance of a little bit of the incident, but it is precisely because of these little episodes, only to make people more admiration for their performance. Tan Jing barefoot in battle wearing a single glove Kelly Chan spoke to radio interviews about the 24 episodes of the evening's performance. at the closing ceremony, the star chorus session gave the stars time to stage the show so tightly that they could only run on stage. In the office, wearing a white dress Tan Jing stepped on her skirt after tripping, the heel is broken, because in front of Kelly Chan and Lee Hom and others have appeared, she then will take off your shoes, but she wore thick gloves and shoes, very inconvenient, simply turn left the gloves are off. Take off shoes after Tan Jinglai gloves will not be hurried up. : Kelly Chan said, "fortunately, her skirt is long, and no shoes are found," she said. "I don't know yet."." But Tan Jing was a little unhappy after the show because of a minor accident, and Kelly Chan and other singers used to comfort her. Kelly Chan; own ten dresses; Kelly Chan also blew for the closing ceremony, select ten dress to Beijing. Including dress, trousers, dress, skirt, there are a lot of sponsors to provide clothing, also has her own personally selected to buy clothes. At first I thought I should dress up for such a big event. She said: "but later received instructions that this part of us is mainly to stimulate the atmosphere, do not dress too formally.". Finally, I picked up a suit I bought myself." Kelly Chan said frankly that the feeling of singing in the bird's nest is very special; "the feeling of the 90 thousand people is very different, and the singer on the stage is also very high."." But on the 3 day before the show, she often had nightmares because of stress. run on the stage; Han Xue dresses almost fall offNike sponsored reunification Super equipment, each club a mixed reaction. Nike sponsored reunification Super equipment, clubs mixed reaction, quote a phrase saying: Some people worry about joy. & nbsp; & nbsp; & nbsp; It is reported that Nike out of the price, each club about a year to get 4 million yuan of equipment, one million of cash plus. For most of the super team, this condition is tempting. 15 evening, Liu Yuming Yatai general manager, said: "This is a good thing for the club is beneficial Nike is a global brand, the association chose them as a sponsor, to promote Chinese football at the same time enabling it. also solve some cases find sponsor club to worry about in this regard " & nbsp;. & nbsp; & nbsp; unified accepting Nike sponsorship, will affect the club and original co-sponsor? Liu Yuming said frankly: "I believe we can understand the reason, as long as the sincerity to talk about, we can solve and the Football Association still gave the club a year grace period, after all, no one with the original sponsors once signed in 2010. "& nbsp; & nbsp; & nbsp; & nbsp; For those" wealthy "is concerned, the price of Nike, it unattractive. Shenhua, Shide, national security and other clubs, each year resulting from equipment sponsor, Nike gave it far more - some clubs can get five or six million of equipment, three or four million of cash. & nbsp; & nbsp; & nbsp; In addition, some club with the original sponsor of the contract has not yet expired, such as national security. The evening of February 15, Guoan Club general manager Li Xiaoming said: "How much sponsorship is not a problem, to get sponsorship such as Nike, for Chinese football is a good thing but the most important thing now is that we still have a year and now sponsors contracts. , which is legally binding, we do not take the lead to violate. " & nbsp; & nbsp; & nbsp;" We are still in consultation, seek to find a more perfect solution may not be us. a team facing this problem. So we definitely need good friendly consultations. "Ted said," This year, the Football Association did not require us to replace the mandatory sponsors, so there is a grace period. "





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